Visa Is launching An NFT Program To Help Digital Artists

International bank card operator Visa has announced a partnership with NFT’s creator, artist Mika Johnson, to launch a new social project to help NFT creators.

According to the company’s press release, the collaboration aims to create a learning project that will help NFT creators better understand the non-fungible token industry and teach them how to use various public blockchain networks to develop and sell their digital works.

Visa will provide a link between the creators of the NFT and its network of payment partners. This will benefit digital artists as it expands their reach and drives business growth.

The decision to launch the training project was made two months after the company acquired NFT CryptoPunk #7610 for 49.5 ETH, which at the time of purchase was about $150,000.

Any author can apply for participation in the program. The American payment service is ready to sponsor the group and offer consulting services.

Visa’s new NFT education partner is former Major League Baseball (MLB) player Mika Johnson. After finishing his sports career in 2018, he became an artist.

Johnson created NFT Aku featuring an African American boy in a large space helmet who dreams of becoming an astronaut. NFT Aku was sold in February 2021 within 24 hours for more than $2 million.

Mika Johnson believes that the project’s mission is very important for the development of the NFT industry. “I am delighted to have the opportunity to work and learn from a trusted brand like Visa. Together, we want to give NFT creators the resources they need to stay at the forefront of this revolution.”

As a reminder, the Chinese company Alibaba recently launched an NFT marketplace. The American division of the FTX cryptocurrency exchange has created a platform for buying and selling NFTs. Recently Coinbase also announced to launch their NFT marketplace.

Read: In Less Than 24 Hours Coinbase NFT Waitlist Tops 1,000,000 Signups

Read: Coinbase Is launching Its Own NFT Marketplace