The South Korean exchange OKCoin has hired Randy Zuckerberg, sister of Meta (Facebook) CEO Mark Zuckerberg as head of the brand’s advisory council to help attract more women to the cryptocurrency industry.
Okcoin has set a goal to reach 50% female customers by 2025. $1 million was allocated to finance the initiative.
1/ BIG news 📢
AND we’re making a $1M commitment to reach 50% female customers by 2025, just some huge steps to build an inclusive future of finance. 🚀 pic.twitter.com/8EyMBb8uPO
— Okcoin (@Okcoin) December 2, 2021
The elder sister of Meta (formerly Facebook) co-founder and CEO Mark Zuckerberg is an entrepreneur, founder of the social networking site Zuckerberg Media, and author of several books. For ten years, Randy worked for her brother’s company as director of market development and as a Facebook spokesperson.
In Okcoin she will lead the council and advise OKCoin on attracting women to crypto projects, blockchain programs, and other initiatives under her leadership.
Zuckerberg said in a video promoting her move to Okcoin:
“Crypto and this new era of wealth creation should be open to everyone, I’ve joined Okcoin’s advisory council to support that mission and bring more women into the world of crypto.”
— Randi Zuckerberg (@randizuckerberg) December 2, 2021
Hong Fang, CEO of OKCoin said:
“Historically, women and other marginalized social groups have been isolated from the traditional financial system. Cryptocurrencies are changing this norm.”
Okcoin founded in 2013, is one of the world’s best crypto exchanges that is serving clients of more than 190 countries.
Earlier, such an initiative aimed at women and minorities was launched by the American crypto firm Circle.