The utility token of Donald Trump’s family-affiliated project, World Liberty Financial (WLFI), has commenced trading on multiple crypto exchanges.
WLFI began trading at 13:00 (UTC) today across major exchanges, including Binance and Bybit. These exchanges opened spot trading for WLFI under various pairs. For instance, Binance paired the token with the world’s two largest stablecoins – USDC and USDT – as part of efforts to drive its adoption among users.
Eric Trump Confirms Launch
Notably, American businessman and second son of U.S. President Eric Trump confirmed WLFI’s launch in a tweet today.
He claims that the project aligns with the U.S. values and leadership in global finance. Moreover, he tagged the public launch of WLFI as a significant milestone in the evolution of money.
WLFI Allocation
For context, WLFI launched with an initial supply of 24.67 billion tokens, accounting for roughly 24.67% of its maximum 100 billion supply.
The 24.67 billion tokens were allocated as follows: 10 billion WLFI to the World Liberty Financial ecosystem, 7.7 billion to Alt5 Sigma Corporation, 4 billion to ICO participants, and the remaining 2.88 billion for liquidity and marketing.
The allocation to ICO participants represents only 20% of the amount they purchased during the initial sale. This move is part of efforts to mitigate volatility and prevent investors from dumping the tokens.
Price Dips Amid Increased Volatility
The token commenced trading at a unit price of $0.30, which translates to an initial market capitalization of $7.4 billion. Following its launch, the price skyrocketed to approximately $0.40. However, it has retraced significantly from this level and is currently trading at $0.2609.
At the current price, the entire 24.67 billion WLFI in circulation is valued at approximately $6.43 billion. Since its launch, the token has garnered significant attention, with trading volume surging to over $1.28 billion.
Interestingly, World Liberty Financial spent $2 million worth of its native dollar-pegged stablecoin, USD1, to acquire WLFI, demonstrating its confidence in the asset.
Data from Lookonchain shows that the Trump family-backed project acquired 6.5 million WLFI at a unit price of $0.3078, with the aggregate cost totaling $2 million. Following the purchase, World Liberty Financial currently holds 19.965 billion WLFI, valued at $5.93 billion.
WLFI(@worldlibertyfi) spent 2M $USD1 to buy 6.5M $WLFI at $0.3078 in the past hour.https://t.co/UeDdWJIRag pic.twitter.com/BmLer3T7L5
— Lookonchain (@lookonchain) September 1, 2025
DisClamier: This content is informational and should not be considered financial advice. The views expressed in this article may include the author's personal opinions and do not reflect The Crypto Basic opinion. Readers are encouraged to do thorough research before making any investment decisions. The Crypto Basic is not responsible for any financial losses.
