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Ex Twitter CEO Jack Dorsey Changes His Payment Firm ‘Square’ Name To “Block” As Part of Extensive Push Into Crypto

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At a packed conference in Miami in June, in front of thousands of attendees, Jack Dorsey told what his true passion was: “If I wasn’t on Square or Twitter, I would be working on Bitcoin.”

On Monday, Dorsey announced he would be leaving Twitter to focus more on blockchain and decentralization. Long before the surprise news, Dorsey had laid the foundation for his next chapter and provided both companies Twitter and Square with crypto-related projects.



Dorsey’s broader vision is based on the principle of “decentralization,” that technology and finance should not be concentrated in a handful of gatekeepers, as they are today.

The name change comes just two days after Jack Dorsey stepped down as CEO of Twitter.

Jack Dorsey’s payment firm Square is renaming the name of its business to “Block,” according to an official Twitter announcement. The change of name will become official on December 10th.


The name change shows the company’s desire to more aggressively integrate decentralized and blockchain technology, according to the company the name change has been in the works since last year.

In a press release Jack Dorsey said:

“We built the Square brand for our Seller business, which is where it belongs, Block is a new name, but our purpose of economic empowerment remains the same. No matter how we grow or change, we will continue to build tools to help increase access to the economy.

In addition to the name change from Square to “Block”, the “Square Crypto” will be renamed “Spiral”. However, Square symbol of the New York Stock Exchange will remain the same as SQ.

Read More On Jack Dorsey:

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Mark Brennan
Mark is 27, holds a Master degree in Business Administration, and works as a content Creator at TheCryptoBasic mostly on Crypto Market Updates. Since 2014 he has been active in the crypto sector. Thanks to the Business College in which other than Business subjects, he was taught about the disruptive potential of Blockchain. His interests include Blockchain technology and Crypto Market innovations. He also founded a small startup in which he gives lectures on cryptocurrencies.


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