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HomeCrypto NewsExchangesChangeNOW B2B: A Practical Infrastructure Overview For Crypto-Ready Businesses

ChangeNOW B2B: A Practical Infrastructure Overview For Crypto-Ready Businesses

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ChangeNOW, a non-custodial crypto exchange with over five million retail clients, is gaining traction as an infrastructure provider for businesses and entrepreneurs who want to accept payments in crypto.

Founded in 2017, the platform supports roughly 1,500 digital assets across more than 110 networks and offers buy/sell support in more than 70 fiat currencies. The company has gained an edge over its competitors by emphasizing speed with an average swap time in around two minutes and global availability.

ChangeNOW claims that its systems process millions of transactions every month and that it is scalable for continued growth over the years. For risk and compliance stakeholders, the company holds certifications in Service Organization Control 2 (SOC 2), an auditing standard developed by the AICPA, and ISO 27001, the globally recognized framework for protecting systems and data against breaches and unauthorized access.

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Why now: B2B demand for crypto comes at a time of soaring stablecoin activity. According to a recent Chainalysis report, stablecoins are facilitating trillions of dollars’ worth of on-chain transfers. On several occasions in 2025, stablecoin transfers exceeded $2 trillion, and on a few occasions they approached $3 trillion.

This alone supports the reality that B2B crypto adoption is accelerating as stablecoins and other forms of tokenized cash are catalysts for next‑gen payments. The future of payment processing is here today, and many businesses risk getting caught by surprise and missing out on a large consumer market that demands transacting in crypto.

What is ChangeNOW B2B?

ChangeNOW B2B consolidates APIs, white‑label packs, asset‑listing/bridging, and partner programs into a practical toolkit for teams that need crypto functionality without building exchange infrastructure from scratch. The model focuses on uptime, documentation, and dedicated support so businesses can spend more time on their core products and services without worrying about their crypto holdings.

Although ChangeNOW is designed as a non-custodial platform, its B2B solutions cover many enterprise needs often included in custody services, such as payments, exchanges, and secure operational processes.

At‑a‑Glance Audience Mapping

B2B solution Best Fit Businesses Target Audience
API Enterprises ready to integrate crypto functionality Product owners, C‑level execs, product managers
Widget Startups, outsource software developers, news outlets Product owners, C‑level execs, product managers, BD officers
White‑label products Enterprises looking to add new branded products Product owners, C‑level execs, product managers
Asset listing & bridging Startups C‑level execs
Partner programs Startups C‑level execs

 

ChangeNOW B2B Solutions

Crypto Exchange API

The ChangeNOW API lets business owners embed its swap engine and related flows on web or mobile apps. Some of the more notable attributes where ChangeNOW stands out against its rivals include a reported 99.99% availability, 350 ms response time, 24/7 support, and flexible commissions based on asset/pair, plus explicit support for cross-chain swaps. Partner revenue can start from 0.4%, depending on configuration and activity.

Beyond swaps, business owners can enable fiat on/off‑ramp, payments, and wallet operations. Partners can withdraw profits in 11 cryptocurrencies or in fiat, aligning payouts with treasury preferences.

Use cases:

  • Fiat on/off‑ramp: Conveniently swap crypto for fiat within the UX.
  • Crypto wallet: Power in‑app swaps and purchases for a non‑custodial wallet experience.
  • Payment gateway: Accept and process crypto payments with programmable flows.

White-Label Products

Optional white‑label options include non‑custodial wallets, no‑code exchange, and a Telegram bot. In each case, these can all be rebranded to better align with a business’ look and feel.

  • Crypto wallet: A non‑custodial wallet base with built‑in swap and fiat purchase options; ChangeNOW materials also point to DeFi features like staking and non‑fungible token support via the NOW Wallet stack. Post‑purchase assistance covers app‑store setup plus technical/marketing guidance.
  • Crypto exchange (no‑code): Launch an exchange under a company’s brand with a WordPress pack. The process consists of installing a plugin, adding API keys, customizing the details, and then monetizing.
  • Telegram bot: A ready‑to‑use flow enabling swaps inside Telegram. ChangeNOW runs the backend exchange operations, freeing up time and effort for business owners to manage community reach.

Exchange Widget

ChangeNow Crypto Exchange
ChangeNow Crypto Exchange

An embeddable widget brings instant swaps to websites with more than 2.25 million tradable pairs, revenue share from the first transaction, and optional fiat on- and off-ramps. A WordPress plugin option is available to streamline deployment on CMS-based sites.

Asset Listing Services

Projects can list their tokens on ChangeNOW to gain access to more trading pairs, fiat buy/sell options, and expanded reach through its partner networks. On listing, tokens can tap into 1,000+ exchange pairs and 70+ fiat purchase options, subject to eligibility and integration specifics.

To qualify, a project needs to be listed on a centralized or decentralized exchange with enough liquidity and trading volume, and to have trackable markets for popular assets like BTC, USDT, ETH, BNB, or MATIC.

For earlier‑stage assets, a Multichain Bridge route allows self‑listing and liquidity provisioning with custom rates and fee policies.

Partner Programs

ChangeNOW’s affiliate and referral options are available to both individuals and companies. The referral program lets participants earn commissions on every exchange made through their affiliate links, making it a simple way to monetize online traffic.

Through the affiliate program, users can receive up to 25% on referred business. The company notes that more than $12 million has already been paid out to more than 1,000 active affiliates.

Conclusion: Why ChangeNOW B2B Is the Go-To Solution for Businesses Embracing Crypto

ChangeNOW B2B is marketed towards business owners of all experience levels and all users benefit from advanced crypto functionality without worrying about the engineering, compliance, and liquidity overhead.

ChangeNOW’s platform can be used by business users who have minimal to no understanding of crypto and don’t want to lose out on a growing market. ChangeNOW B2B can also be used by crypto enthusiasts as a convenient tool to manage a crypto treasury.

With API uptime/performance guarantees, a revenue‑share model, and no‑code/low‑code deployment paths, it fits product timelines where speed and predictable maintenance matter. Against a backdrop of accelerating stablecoin usage and renewed focus on cross‑border efficiency, the timing for plug‑in infrastructure is favorable.

Advantages to highlight for decision-makers: easy integration, flexible commissions, profit withdrawals in 11 cryptos or fiat, and 24/7 dedicated support.

So, if you’re a startup or enterprise looking to add swaps, payments, or wallet features, and you value non‑custodial design and rapid integration, ChangeNOW’s B2B suite offers a pragmatic, low‑maintenance route to market.

DisClamier: This content is informational and should not be considered financial advice. The views expressed in this article may include the author's personal opinions and do not reflect The Crypto Basic opinion. Readers are encouraged to do thorough research before making any investment decisions. The Crypto Basic is not responsible for any financial losses.

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